It is estimated that there are about 25 million business pages on Instagram. Read that again. 25 million. Since the introduction of Instagram Business profile, lots of businesses have maximized its features and benefits to boost their business on the social media. as the success stories increases, more and more businesses are joining the bandwagon. In this complete Instagram Business Account Set Up, we will show you how to create Instagram Business Account.
We will also show you every other details you will need to know about how to use Instagram Business account. This includes Instagram business account insights, Instagram business account features, Instagram business account analytics, etc. So, just read up and follow this guide as we go.
Complete Instagram Business Account Set Up Guide
To create Instagram business profile, here is what to do.
- Open the Instagram app and log into your account.
- Go to your profile and tap the menu.
- Then, tap on “Settings”
- Then, tap “Switch to Business Profile”.
- Instagram recommends that you connect your Business Profile to a Facebook Page that is associated with your business. This will make it easier to use all of the features available for businesses. At this time, only one Facebook Page can be connected to your business profile.
- Add details such as your business or profile’s category and contact information.
- Tap Done
How To Add Facebook Page To Instagram Business Account
Now you have seen the complete Instagram business account set up guide, the next is to connect your Facebook page. This is optional but very advisable. By so doing, whenever you want to share any content on Instagram, you can connect your Facebook page and share without going to Facebook.
- Go to your Profile.
- Select Edit Profile.
- Under Business Information, Select Page.
- Choose a Page from your Pages that you’d like to connect to or select “Create a New Facebook Page”. See how to create a Facebook Business page here.
How To verify Your Business On Instagram
Right now, only some public figures, celebrities and brands have verified badges. You can request a verification badge by using the following steps, however submitting a request does not guarantee that your account will be verified.
- Go to your profile and tap
- Tap Settings.
- In the Account section, tap Request Verification.
- After you’ve filled out the form, you can tap Send and your request will be reviewed.
How To Add Call To Action Buttons on Instagram
To add call-to-action buttons to your business profile
- Go to your business profile on Instagram.
- Tap Edit Profile.
- Under Business Information, tap Contact Options.
- Tap Add an action button.
- Select the action button you want to add to your business profile. You need an existing account with a partner to select them. Visit the website of the partner you want to add to learn more.
- Tap Submit.
Also See: How To Get Instagram Verified Account
Benefits Of Instagram Business Page
So, are there reasons why you should switch your account from personal to business profile? Of course, there are many reasons why you should do that. The benefits are numerous. They include he following
1. Instagram Insights
This can be called Instagram analytics. It helps to analyse how your actions on Instagram is faring. Shows you lots of details you need to know to help you plan your posts and any other adjustments you need to make.
The Insights gives you data on the following: engagement, impressions, audience demographics and more. So, you get to know how many persons have seen your post, who have visited your profile in the last 7 days… You will also see how many persons view your posts from the #hashtags you used. This will help show you if your #hashtags campaigns are worth it.
2. Instagram Adds
Furthermore, the Instagram business profile allows you to run ads and promoted posts. The importance of ads cannot be underestimated. So, once your account is switched, you can run ads and promote your business.
3. Improved Profile Set Up
Like we have pointed out, Business profile comes with added features such as improved profile set up. You can add your business industry eg Consulting, ICT, etc. This helps people to find your business by industry. You can also add contacts buttons that will prompt your audience to call or visit your sites etc.
Also See: Sign Up Instagram Account Here Fast
Using this Complete Instagram Business Account Set Up Guide, you can set up your Instagram business profile today and see it turn around your business while making cool money.
Do you have any question? use the comment box below.