Instagram is the fastest growing social media sites in the world today. As a matter of fact, it is just behind Facebook in terms of number of users. But, when it comes to engagement, Instagram is the KING and QUEEN of social media. Previously, we have talked about the different ways to make money on Instagram. One of those ways included being an Instagram influencer. Today, we want to show you the steps to become Instagram influencer on paid-full time base.
Being an Instagram inlfuencer is very lucrative. And for the best part of it, it is becoming more and more important. More brands and businesses are looking for trusted influencers they can patronise. Popular Instagram influencer, Rachel Brathen, is known to charge upwards of $25,000 for a single Instagram post. That’s to show you a hint of what is involved.
Also See: 5 Ways To Increase Instagram Engagement
To become Instagram Influencer, there are things you must do to ensure you build your career. But, before we delve into that, i want to point out that, it takes time, commitment and efforts to pull through. If you are in, then keep reading.
Become Instagram Influencer & Earn Massively
So, here are the processes you can take to excel on Instagram as an Influencer.
1. Pick A Niche
To become an Instagram influencer, the first thing you need to do is find a niche that suits your personality. This needs to be something you’re passionate about. Something in which you have a good deal of knowledge and interest. Just because someone else is doing something and is successful, doesn’t mean you should too.
For example, let’s say you’ve seen that people who post about fitness on Instagram have more followers. Should you too start doing the same, even if you don’t have the slightest interest or expertise in it? Definitely not. Remember, on social media, you can’t make it if you fake it.
2. Craft Winning Bio
Coming to the bio of your profile, it is something that would create a lasting impact on your followers. It should eye catching and attractive, say what your account stands for. Remember it’s like the welcome note to your party, so think it carefully and then create a noteworthy bio.
To become a successful Instagram influencer, the bio should be telling your story in short. If you are a food lover, you can write ‘Foody’. Travel + Food can be teamed up to make ‘Foody on wheels’ and the options are unlimited. End point is to craft a winning bio.
3. Switch To Business Account
If you’re serious about becoming an Instagram influencer, you need to let the seriousness show. And nothing does a better job of doing this than having a business account. But what are the benefits of switching to a business account?
The most important benefit is that with a business account, you get access to insights. You’ll be able to see not only your follower demographics but also which posts are getting better engagement. You will also be able to see the days and times which give you the best engagement.
4. Post Consistently
Posting content consistently is another crucial prerequisite to become an Instagram influencer. Most influencers on Instagram post daily. However, some of them post a few times in a day or even a few times in a week.
Studies have revealed that an increase in your content posting frequency can boost engagement rates. However, when you decide what your posting schedule needs to be, make sure that you choose wisely. Because it needs to be something you can stick to. Setting an unrealistic goal to which you cannot adhere will not help you in any way.
5. Use Branded Hashtags
Before you become an Instagram influencer, it is essential to understand the value of #hashtags. Instagram gives lots of importance to hashtags as they make your posts searchable. Keep your audience in mind and select the trending hashtags in your niche while posting content.
The rule of thumb is keep it in limit. Don’t go overboard, just use 3 to 5 hashtags on an average and coordinate phrases, popular words in your niche and create something relatable.
6. Use Instagram Stories
If you want to become Instagram Influencer, you must inculcate stories to your overall strategies. Instagram Stories are probably the biggest thing right now on Instagram. More and more users are joining this bandwagon. In fact, more than 200 million Instagram users are using them every day. This makes them a perfect weapon to grow more followers and gain visibility.
Even people who aren’t your followers, can discover you from Stories. By adding hashtags or location to Stories, you can be discovered by more people. And if you have 10,000+ followers, you can include an outbound link using a “swipe up” option on Stories.
Now is the best time to start because time waits for no one.